https://neospring.org/+r/583c053a81

Hi anon! It depends on the country itself. In Korea, it's better for a brand to reach out to the artist itself in magazines, but in CN, their highest tier is the magazine inviting the artist since in CN industry, it means that the magazine trusts the artist that so many brands will bid for the artist to use their clothes or have their name as the ones they used for the clothes.

It's basically a different market which focuses on different things.

I'll answer if I can about CN deals since I'm very interested in them if ever.

If you do see people talking about a gig in the super topic itself, it means that the brand reached out directly to the cbar so they can contact the fans for supporting the brand or the release